Creative Director & Product Manager
I Was The Art Director & Product Manager of “Moda-Match,” an
E- Commerce web-based application of virtual fitting rooms,
a fashion e- commerce brand.
Among other engagements, My Duties and responsibilities included
Brand development and storytelling, Supervision of visual language,
marketing communication, Recruitment: animation teams, fundraising,
graphic design, influencers and social media specialists, Working with
the engineering team to visualize the algorithms into accurate fashion
fittings and fabrications, Website quality assurance, Garments quality
control, Art direction of lookbooks and editorial photo shoots: from
concept to budget and production, Funding - investor relations and
pitching to companies such as ASOS, Adika & Castro.